You know the old saying, “If you fail to plan, you are planning to fail.”
This is especially true when it comes to your digital marketing.
Without an overarching plan, how do you know if you have even achieved success? What are the key metrics you are measuring? What are the pieces of the puzzle that will make up the execution of this plan? Too often we see business neglect this critical thinking process.
Your website is home base. This is where all traffic should end up. No pressure here, but your site better look stunning and even more importantly, perform. Because there is no point having a site unless prospects raise their hand to get in touch.
Using a combination of jaw dropping design, a ton of great content and a focus on conversion, our sites are engineered get results. Because at the end of the day, results are all that matter.
Too many bridges have been burnt over the years. When the going get’s tough and most web developers will pack it in leaving the client high and dry to pick up the pieces.
Building custom websites is not easy. Things like scope creep, unrealistic expectations and ambiguity are common. These are things that will typically kill a project. So very early on we will communicate, ask a LOT of questions and ensure that there are minimal surprises along the way.
SEO has the ability to put a fire cracker under your businesses behind. And when we say fire cracker, we mean a barrage of highly qualified, motivated prospects that want your products and services. How you say? No we don’t use wizardry or black magic. Just a combination of good onsite optimisation techniques coupled with a great consistent content schedule. Simple.
Mobile friendly design, responsive sites that look awesome no matter what device you are using.
Come on! The times have changed. Your site better keep up because this is what visitors expect (and Google for that matter). A better, friendlier and faster user experience will have more prospects banging on your door.
Other optional services
soma IT Audit
Are you brave enough to uncover the truth about your business?
If you’re not – you should be.
You can’t conduct your own audit without having a conflict of interest.
An IT audit doesn’t simply summarise your environment, equipment and frameworks. It extends to processes that impact the ongoing performance of your IT systems as well as industry best practice, documentation supporting your business processes, security and disaster recovery protocols.
We all like to think that our Network’s are secure and issue free. The fact is that a lot of the time you cannot control changes within your Network. Technically speaking an Audit will provide insight into an organization’s culture, policies and procedures. Audit results will assist board and management by verifying internal controls such as operating effectiveness, risk mitigation controls, and compliance with any relevant laws or regulations.
How does a soma Audit look? In summary, here’s how it will go;
- Firstly, soma will investigate your IT infrastructure
Our talented systems specialists talk to your key staff, review your processes and take a detailed inventory of your current technologies, applications and systems.
- We will learn and understand your goals
We make every recommendation with your future business plan in mind. We want to know your goals – one year, five years and a decade from now.
- Identify IT gaps and SWOT your journey
On one hand we will pinpoint processes and technologies that are costing you unnecessary time, money and resource, and on the other hand offer proven alternatives with clear differentiation around capability and the reasons for adoption.
- Evaluate areas of critical risk
We look at your security posture to identify pressing security risks. Some may not be affecting your business now but could cause serious problems in the near future.
- Presentation time – your soma audit
Detailed findings resulting from your audit will be presented where possible in person or via a channel of your choice. We don’t believe in confusing, long-form proposals that are difficult to understand. We cut to the chase and then we get to work.
The really good news
Usually, a soma IT Audit can be produced within 7 days. We understand the need for speed, you might be reviewing an incumbent’s performance, relocating or expanding the business or simply decide you want to uncover the truth. soma can feedback ongoing results confidentially via a private CEO and/or COO level dashboard. You set the reporting rules and recipients and we’ll take care of the rest.